---
title: Make Roads Safer and Boost Active Travel with Near Miss Data
description: VivaCity's groundbreaking Near Miss feature helps detect incident hotspots, supporting authorities to put the interventions before incidents happen.
image: https://info.vivacitylabs.com/hubfs/2024-UKI-Newsletter---Near-Miss.gif
---

[![VivaCity Logo](https://info.vivacitylabs.com/hs-fs/hubfs/VivaCity_Mono_Header_Logo.png?width=50&height=66&name=VivaCity_Mono_Header_Logo.png "VivaCity Logo")](https://vivacitylabs.com?hsLang=en)

# VivaCity Near Miss Detection

Real-time road safety insights and incident root cause analysis

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## Revolutionary Insights for Road Safety & Active Travel

VivaCity’s Near Miss detection is a road safety game-changer and a key feature of our innovative Smart Road Safety solution. With Near Miss it’s possible to detect and analyse a range of dangerous interactions that could have led to collisions, where they happen, and in real time.

## Award-Winning Technology

![230413-new-its-uk-logo-its-uk](https://info.vivacitylabs.com/hubfs/230413-new-its-uk-logo-its-uk.webp "230413-new-its-uk-logo-its-uk")

 

🏆 Better Safety through Technology

 

 

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![230413-new-its-uk-logo-its-uk](https://info.vivacitylabs.com/hubfs/230413-new-its-uk-logo-its-uk.webp "230413-new-its-uk-logo-its-uk")

🏆 Best Project of the Year

 

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![220505-new-lcrig-logo-lcrig (1)](https://info.vivacitylabs.com/hubfs/220505-new-lcrig-logo-lcrig%20(1).webp "220505-new-lcrig-logo-lcrig (1)")

 

🏆 Best Use of Technology in the Highways and Transportation Sector

![images (2)](https://info.vivacitylabs.com/hs-fs/hubfs/images%20(2).png?width=250&height=143&name=images%20(2).png "images (2)")

### Watch the Webinar Recording Now!

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## How do VivaCity sensors detect near miss events?

To automatically detect near miss events, speed and path data of road users are analysed using three metrics: Proximity, Post Encroachment Time and Time to Collision.

By using not one, but three methodologies of analysis, and applying specific thresholds, it's possible to both identify near miss events *and* the root cause of the incident, with high accuracy and efficiency.

Near Miss Detection Methodologies

![Proximal Near Miss Metric](https://info.vivacitylabs.com/hs-fs/hubfs/proximity-near-miss-metric.png?width=200&height=113&name=proximity-near-miss-metric.png "Proximal Near Miss Metric")

### Proximal

![pet-near-miss-metric](https://info.vivacitylabs.com/hs-fs/hubfs/pet-near-miss-metric.png?width=200&height=113&name=pet-near-miss-metric.png "pet-near-miss-metric")

### Post-Encroachment Time (PET)

![Time to collision Near Miss Metric](https://info.vivacitylabs.com/hs-fs/hubfs/ttc-near-miss-metric.png?width=200&height=113&name=ttc-near-miss-metric.png "Time to collision Near Miss Metric")

### Time to Collision (TTC)

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[Download the Near Miss brochure to learn more](https://info.vivacitylabs.com/near-miss-feature-detects-road-accidents-hotspots#near-miss-brochure-download)

![Road Safety New](https://info.vivacitylabs.com/hs-fs/hubfs/Road%20Safety%20New.png?width=100&height=88&name=Road%20Safety%20New.png "Road Safety New")

**Make the right decisions with trusted data**

Near Miss provides objective and unbiased data through consistent near miss measurements.

![DataAnalytics\_Gradient](https://info.vivacitylabs.com/hs-fs/hubfs/DataAnalytics_Gradient.png?width=100&height=89&name=DataAnalytics_Gradient.png "DataAnalytics_Gradient")

**Quickly discover road safety hazards & intervene early**

Understand where, when, why, and how near miss interactions are taking place and proactively intervene.

![Case Studies](https://info.vivacitylabs.com/hs-fs/hubfs/Case%20Studies.png?width=70&height=88&name=Case%20Studies.png "Case Studies")

**Support evidence-based decision making**

Justify expenditure on road safety interventions and prove results of schemes to stakeholders.

![easily comparable-1](https://info.vivacitylabs.com/hs-fs/hubfs/easily%20comparable-1.png?width=158&height=89&name=easily%20comparable-1.png "easily comparable-1")

**Post-intervention analysis**

Compare near miss counts before and after an intervention to measure effectiveness.

...

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### Achieve your Active Travel Goals

## Don't let hazards - or perceived hazards - be a blocker to active travel

![Pedestrian Gradient + White](https://info.vivacitylabs.com/hs-fs/hubfs/Pedestrian%20Gradient%20+%20White.png?width=40&height=66&name=Pedestrian%20Gradient%20+%20White.png "Pedestrian Gradient + White")

![Bike\_White Wheels + Gradient](https://info.vivacitylabs.com/hs-fs/hubfs/Bike_White%20Wheels%20+%20Gradient.png?width=119&height=80&name=Bike_White%20Wheels%20+%20Gradient.png "Bike_White Wheels + Gradient")

![Pedestrian Gradient + White](https://info.vivacitylabs.com/hs-fs/hubfs/Pedestrian%20Gradient%20+%20White.png?width=40&height=66&name=Pedestrian%20Gradient%20+%20White.png "Pedestrian Gradient + White")

![Bike\_White Wheels + Gradient](https://info.vivacitylabs.com/hs-fs/hubfs/Bike_White%20Wheels%20+%20Gradient.png?width=119&height=80&name=Bike_White%20Wheels%20+%20Gradient.png "Bike_White Wheels + Gradient")

![Pedestrian Gradient + White](https://info.vivacitylabs.com/hs-fs/hubfs/Pedestrian%20Gradient%20+%20White.png?width=40&height=66&name=Pedestrian%20Gradient%20+%20White.png "Pedestrian Gradient + White")

![Bike\_White Wheels + Gradient](https://info.vivacitylabs.com/hs-fs/hubfs/Bike_White%20Wheels%20+%20Gradient.png?width=119&height=80&name=Bike_White%20Wheels%20+%20Gradient.png "Bike_White Wheels + Gradient")

---

## How Near Miss supports Active Travel schemes

- Real-time road safety data
- Near miss detection and data for incidents involving Active Travel modes
- Quantify human subjectivity about perceived dangers or hazards
- Easy to understand data insights to support Active Travel provision
- Comprehensive dashboard with visual outputs to communicate impact

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### Cost effective Road Safety interventions

## Safer roads start with accurately diagnosing the root cause of an issue

![AutonomousCar\_Gradient + White](https://info.vivacitylabs.com/hs-fs/hubfs/AutonomousCar_Gradient%20+%20White.png?width=63&height=45&name=AutonomousCar_Gradient%20+%20White.png "AutonomousCar_Gradient + White")

![Road Safety - White Gradient](https://info.vivacitylabs.com/hs-fs/hubfs/Road%20Safety%20-%20White%20Gradient.png?width=60&height=53&name=Road%20Safety%20-%20White%20Gradient.png "Road Safety - White Gradient")

![Motorbike Gradient + White](https://info.vivacitylabs.com/hs-fs/hubfs/Motorbike%20Gradient%20+%20White.png?width=162&height=110&name=Motorbike%20Gradient%20+%20White.png "Motorbike Gradient + White")

![AutonomousCar\_Gradient + White](https://info.vivacitylabs.com/hs-fs/hubfs/AutonomousCar_Gradient%20+%20White.png?width=63&height=45&name=AutonomousCar_Gradient%20+%20White.png "AutonomousCar_Gradient + White")

![Road Safety - White Gradient](https://info.vivacitylabs.com/hs-fs/hubfs/Road%20Safety%20-%20White%20Gradient.png?width=60&height=53&name=Road%20Safety%20-%20White%20Gradient.png "Road Safety - White Gradient")

![Motorbike Gradient + White](https://info.vivacitylabs.com/hs-fs/hubfs/Motorbike%20Gradient%20+%20White.png?width=162&height=110&name=Motorbike%20Gradient%20+%20White.png "Motorbike Gradient + White")

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## How Near Miss supports Road Safety schemes

- Complement KSI & Stats19 data with real-time road safety data
- Identify where, when and why incidents are occurring
- Evaluate and quantify dangerous manoeuvres and understand severity
- Use visual aids to illustrate dangerous behaviours
- Identify the most efficient and cost-effective interventions

---

...

![Near Miss - Brochure Download Desktop Image - Landing page - Aug 2023](https://info.vivacitylabs.com/hs-fs/hubfs/Near%20Miss%20-%20Brochure%20Download%20Desktop%20Image%20-%20Landing%20page%20-%20Aug%202023.png?width=350&height=235&name=Near%20Miss%20-%20Brochure%20Download%20Desktop%20Image%20-%20Landing%20page%20-%20Aug%202023.png "Near Miss - Brochure Download Desktop Image - Landing page - Aug 2023")

## Discover how Near Miss is revolutionising Road Safety and Active Travel, and how it can support your Vision Zero and Net Zero objectives!

### Download the Brochure Now

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## Capture anonymous data on a variety of near miss scenarios

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Cyclist's Way Blocked

When a cyclist’s way is blocked by an obstruction e.g - a parked car

![Cyclists way blocked](https://info.vivacitylabs.com/hs-fs/hubfs/Cyclists%20way%20blocked.png?width=200&height=200&name=Cyclists%20way%20blocked.png "Cyclists way blocked")

Problematic Pass

When a motorist gives too little space when overtaking a cyclist

![Problematic pass](https://info.vivacitylabs.com/hs-fs/hubfs/Problematic%20pass.png?width=200&height=200&name=Problematic%20pass.png "Problematic pass")

Vehicle Pulling Out

When a driver pulls out or in across another vehicle's path

![Vehicle pulling out ](https://info.vivacitylabs.com/hs-fs/hubfs/Vehicle%20pulling%20out%20.png?width=200&height=200&name=Vehicle%20pulling%20out%20.png "Vehicle pulling out ")

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Unsafe Intersection Crossing

When a pedestrian crosses at an unsafe point and the driver continues straight 

![Intersection crossing ](https://info.vivacitylabs.com/hs-fs/hubfs/Intersection%20crossing%20.png?width=200&height=200&name=Intersection%20crossing%20.png "Intersection crossing ")

Near Left / Right Hook

When a motorist turns left/right across the pedestrian's path

![Left hand hooking ](https://info.vivacitylabs.com/hs-fs/hubfs/Left%20hand%20hooking%20.png?width=200&height=200&name=Left%20hand%20hooking%20.png "Left hand hooking ")

Tailgating

When a driver follows another vehicle too closely without passing

![Tailgating ](https://info.vivacitylabs.com/hs-fs/hubfs/Tailgating%20.png?width=200&height=200&name=Tailgating%20.png "Tailgating ")

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## A range of data outputs at your fingertips

![Near Miss Counts and Trends](https://info.vivacitylabs.com/hs-fs/hubfs/1-3.png?width=1920&height=1080&name=1-3.png "Near Miss Counts and Trends")

Near Miss Counts and Trends

Identify trends in dangerous interactions and behaviours, including comparing total near miss events per hour for a selected time range, average per day of the week and average per hour of the day.

![Near Miss Heatmaps](https://info.vivacitylabs.com/hs-fs/hubfs/5-2.png?width=1920&height=1080&name=5-2.png "Near Miss Heatmaps")

Near Miss Heatmaps

Visualise where near miss events are occurring in the road space with a heatmap of event density. Download heatmap images to use as evidence for intervention.

![Near Miss Charts and Underlying Data](https://info.vivacitylabs.com/hs-fs/hubfs/3-3.png?width=1920&height=1080&name=3-3.png "Near Miss Charts and Underlying Data")

Download Charts and Underlying Data

Use VivaCity's intuitive analysis tools to create custom charts. Download the charts you create as images or raw data to help communicate key analysis to stakeholders and the general public.

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![View near miss video clips](https://info.vivacitylabs.com/hs-fs/hubfs/Near%20Miss%20data%20outputs%20-%20View%20video%20clips.png?width=1920&height=1080&name=Near%20Miss%20data%20outputs%20-%20View%20video%20clips.png "View near miss video clips")

View Video Clips

View anonymised blurred video clips of near miss incidents for further insight into the event.

![Near Miss Severity Estimates](https://info.vivacitylabs.com/hs-fs/hubfs/2-4.png?width=1920&height=1080&name=2-4.png "Near Miss Severity Estimates")

Severity Estimates

Use severity estimates to prioritise interventions based on safety risk, underpinned by data evidence.

---

## ⭐ Near Miss in Action - Case Study ⭐

![Oxfordshire County Council Logo PNG](https://info.vivacitylabs.com/hs-fs/hubfs/Oxfordshire%20County%20Council%20Logo%20PNG.png?width=392&height=98&name=Oxfordshire%20County%20Council%20Logo%20PNG.png "Oxfordshire County Council Logo PNG")

## Discover how Oxfordshire County Council are using Near Miss to understand near miss events involving cyclists at a busy junction, and how these insights are informing their Vision Zero strategy.

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### Download the Full Case Study Now

...

![FAQs Icon white gradient](https://info.vivacitylabs.com/hs-fs/hubfs/FAQs%20Icon%20white%20gradient.png?width=200&height=200&name=FAQs%20Icon%20white%20gradient.png "FAQs Icon white gradient")

# Book a Near Miss consultation with the VivaCity team

### Speak to one of our in-house experts about road safety in your area and learn how our latest Near Miss feature can help you quantify and analyse near miss events across your network.

### BOOK A CONSULTATION CALL NOW

## A selection of our clients and partners

![TfL - white PNG](https://info.vivacitylabs.com/hs-fs/hubfs/TfL%20-%20white%20PNG.png?width=150&height=50&name=TfL%20-%20white%20PNG.png "TfL - white PNG")

![TfGM - White PNG](https://info.vivacitylabs.com/hs-fs/hubfs/TfGM%20-%20White%20PNG.png?width=150&height=50&name=TfGM%20-%20White%20PNG.png "TfGM - White PNG")

![Transport for West Midlands - White PNG](https://info.vivacitylabs.com/hs-fs/hubfs/Transport%20for%20West%20Midlands%20-%20White%20PNG.png?width=150&height=50&name=Transport%20for%20West%20Midlands%20-%20White%20PNG.png "Transport for West Midlands - White PNG")

![Monmouthshire - White PNG](https://info.vivacitylabs.com/hs-fs/hubfs/Monmouthshire%20-%20White%20PNG.png?width=150&height=50&name=Monmouthshire%20-%20White%20PNG.png "Monmouthshire - White PNG")

![Cambridgeshire County Council - White PNG](https://info.vivacitylabs.com/hs-fs/hubfs/Cambridgeshire%20County%20Council%20-%20White%20PNG.png?width=150&height=50&name=Cambridgeshire%20County%20Council%20-%20White%20PNG.png "Cambridgeshire County Council - White PNG")

![City of Port Phillip - White PNG](https://info.vivacitylabs.com/hs-fs/hubfs/City%20of%20Port%20Phillip%20-%20White%20PNG.png?width=150&height=50&name=City%20of%20Port%20Phillip%20-%20White%20PNG.png "City of Port Phillip - White PNG")

![Westminster - White PNG](https://info.vivacitylabs.com/hs-fs/hubfs/Westminster%20-%20White%20PNG.png?width=150&height=50&name=Westminster%20-%20White%20PNG.png "Westminster - White PNG")

![Vaisala - White PNG](https://info.vivacitylabs.com/hs-fs/hubfs/Vaisala%20-%20White%20PNG.png?width=125&height=42&name=Vaisala%20-%20White%20PNG.png "Vaisala - White PNG")

![Ricardo Research - White PNG](https://info.vivacitylabs.com/hs-fs/hubfs/Ricardo%20Research%20-%20White%20PNG.png?width=125&height=42&name=Ricardo%20Research%20-%20White%20PNG.png "Ricardo Research - White PNG")

![Hackney - White PNG](https://info.vivacitylabs.com/hs-fs/hubfs/Hackney%20-%20White%20PNG.png?width=125&height=42&name=Hackney%20-%20White%20PNG.png "Hackney - White PNG")

![Cross River Partnership White](https://info.vivacitylabs.com/hs-fs/hubfs/Cross%20River%20Partnership%20White.png?width=125&height=42&name=Cross%20River%20Partnership%20White.png "Cross River Partnership White")

![WM5G - White PNG](https://info.vivacitylabs.com/hs-fs/hubfs/WM5G%20-%20White%20PNG.png?width=125&height=42&name=WM5G%20-%20White%20PNG.png "WM5G - White PNG")

![VivaCity\_Mono\_Header\_Logo](https://info.vivacitylabs.com/hs-fs/hubfs/VivaCity_Mono_Header_Logo.png?width=75&height=99&name=VivaCity_Mono_Header_Logo.png "VivaCity_Mono_Header_Logo")

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## .

Copyright © 2026 VivaCity. All Rights Reserved.

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